Toby Bloomberg's New White Paper

Just thought I would share this from my good friend (and ACS Volunteer) Toby Bloomberg:

Thought you might enjoy my recent white paper, Listening and
In addition to building relationships, I also explore how social media is
impacting the business of doing business. The paper concludes with a few
suggestions on how to get started and a gentle reminder that at this point the
cost of ignoring social media may be greater than the investment in the strategy

One comment

  1. David – Thanks for the shout out. Don’t you think it’s time that the for profits catch up with the innovative approach that ACS and other not for profits have in regard to using social media as a marketing strategy (smile)?