How is your Non Profit using Mobile?
01/15 2010 Posted in Fund Raising & NPOs, Info Tech | 3 comments
When I worked at the American Cancer Society I advised on several mobile campaigns that we had around TXT2GIVE. Or txting to get $$. And over at Lights.Camera.Help. we get people’s cell phones as they sign up for our mailing lists and at events. So what is your strategy around mobile?
The folks over at DIOSA published these tips. What do you think about them? Which ones are you doing or not doing?
Text Campaigns
1. Add a “Mobile” subscribe field to your mailing list pitch on your website.
2. Add a “Mobile” subscribe field to event sign-up sheets and donation slips in your print newsletters and funding appeals.
3. Post Tweets on Twitter and Status Updates on Facebook asking your followers to subscribe your text campaign.
4. Less is more. Don’t text your supporters too often!
5. Mix up your text message schedule.
6. Make sure your text messages don’t arrive during sleeping hours.
7. Limit text alerts to 140-160 characters.
Mobile Websites
1. Link to the mobile versions of your social networking profiles on your organization’s mobile website.
2. Make it easy for people to subscribe to your text alerts and e-mail newsletter onm your mobile website.
Smartphone Apps
1. Feature your smartphone App(s) on your website and blog with screenshots and “Download the App” buttons.
My baby is all grown up. What do you think?
12/14 2009 Posted in Fund Raising & NPOs, Info Tech, Innovation | 0 comments
One of my huge projects at the American Cancer Society was the launch of SharingHope.TV from Alpha to Beta to Gamma to Launch. It was re-branded and refreshed in late November. If you haven’t had the chance go take a peek at what NPR once called “the new face of giving“.
Here is the kind of stories you will find there.
The Austin Statesman Awards – What it Means to Me
12/10 2009 Posted in Change Makers | 1 comment
Last year I was lucky enough to be named one of the Top 25 Social Media people in the state of Texas. However this was more than just award for me. It was something that really helped propel my career to the next level.
After that award I not only went on to win the American Marketing Associatons Social Media Marketer of the year I also went on to get two new jobs! One as the Co-Founder and Director of my own Non Profit: Lights.Camera.Help. and one as the Senior Digital Strategist at Ridgewood PR. But more than that….winning that award let me do the following:
1) Show that Social Media for Social Good Works
2) Let me meet an AMAZING group of fellow winners (many of whom I am good friends with)
3) Show that Non Profit Communications people really can change the world.
4) Show that Non Profit people GET Social Media.
So will you take a second to check out this years nomination form? I would hope that you can take a second to help change my path again by nominating me.
Thanks!
Welcome to David J. Neff’s New Blog!
10/5 2009 Posted in Uncategorized | 3 comments
Hello Everyone!
Welcome to my new Blog. I have decided to stop updating FIspace.org for the American Cancer Society (ACS) and move into my own space here at 501derful.org. On my new Blog I will cover all things around Non Profits using Social Media, Technology and Marketing to move their missions. So check back each day for ton of tips, tricks and thoughts on the future of Non Profits.
My new Blog will also give me the freedom to express myself a little more and cover a lot of non ACS stuff as well. So excuse my dust as I get settled and update your bookmarks, etc to the new site. And when you can please do subscribe to my new feed! I hope I can help you all as much on this new Blog as I did on the last one.
Second Life and Non Profits?
Check out this video about Non Profits in Second Life. It’s all about TechSoup’s Nonprofits In Second Life/Nonprofit Commons project. Learn more about how nonprofits are making a real-world difference through virtual world work.Of course this is a major part of the work I did while at the American Cancer Society in Second Life with our volunteers.
It’s on. Help me raise 10k for NTEN!
You all know I love NTEN. Not only the people but as a member of their great org. So take a minute today and donate. Help send deserving small non profit people to their amazing once a year tech conference called NTC.
Oh and help embarrass the hell out of all their staff in the process.
You can donate here:
VideoCamp Austin: Are you coming?
Hey Campers. David J. Neff here. I’m one of the co-founders of VideoCamp Austin and I wanted to take you on a sneak peek of the amazing rooms at the conference. We were lucky enough to get the University of Texas ACT LAB to host us and I think you will be impressed.
http://www.videocampaustin.com
More coming soon from your friends at VideoCamp Austin.
Social Media for Invisible People..How?
I had the pleasure of speaking to the Texas Council on Family Violence this week about Social Media Fundraising. However I came out learning a ton from these amazing folks. So let’s say you work for Best Buy or Target, you might not be able to get away with certain things in your Social Media conversations, right? Maybe you can’t curse or comments on politics. Understandable right?
But let’s say you work with adult victims of domestic abuse. Let’s say you work with children of domestic abuse situations. People who are barely coming to terms with what happened to them, much less ever wanting to tell their story. And when they do tell their story on YouTube, Facebook or other methods there could be retaliation from their abusers who see or hear the stories.
Yet telling their story empowers them. And it empowers your Non Profit to show people the change and help you cause in our society. So it needs to be done.
So how does “Telling your Story” work for these populations? Is it changed names and voice overs over stock photos? Is it fake names and photos on Facebook fan pages?
I would love to hear people working in this space, and what other Social Media folks think as well? Please leave your comments below and let us know what you think the solution is?
Hello! I help Non Profits and people for a living. I do that with Lights.Camera.Help and Ridgewood PR. I am a Teacher, Speaker, Blogger, Network Weaver, and Social Media Scientist. How can I help you? 