So how many companies out there are having their CEO blog? And how many of those are real? And by that I mean how many are actually written by the CEO and not their Corporate Comm Dept? I think those are pretty easy to see through. I am quite proud to say that our Division’s CEO , Mike Dany, will soon be Blogging about a RFL Roadtrip he is taking. And if you know Mike you know that should be a good read. There’s a pretty good article about CEO Blogging over at Skype Journal. The best advice they had for CEO Bloggers was:
I had the great pleasure of learning to blog with fairly low visibility. You
learn more if you’re free to make mistakes and being at the helm of a large
organization probably doesn’t feel that way. That’s why one good practice is to
start your blogging in private and gradually extend the circle of readers as
your confidence grows.