Been down so long, looks like up to me

We’ve been having some email discussion about marketing in online communities. Maybe a fresh perspective would be useful. So here’s a web site about “bottom-up marketing.” One aspect of this is to have change start out on the edge, get some adoption, and have the change pecolate into and up the organizaton. I hope FISpace and FICenter are like that. I consider us pretty “fringy.”