Non Profits and YouTube – An Uphill Battle?

Not at all according to my friend and colleague Geoff Livingston who writes and blogs for Mashable (how do you get that gig? And how much does it pay?) along with his own amazing Blog. Check out this article.

According to ForeSee Results’ 2010 Social Media Study, YouTube is the second most powerful social network for consumer engagement. This critical component of the social web remains vital for causes, associations and government organizations.

Non-profits have been engaging with YouTube for years, but it’s still important to have a specific online video strategy. The following five tips can help organizations maximize their YouTube offering for the most impact.”

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