At last the final installment of The Report I’ve been expelling for weeks. This one’s about my exerience meeting figues from the life science industry. It’s also about CRM because I think it’s the way to go to engage the industry (We committed to becoming a constituent-focused organization, right?), and I think we need to engage the industry to stay ...
Read More »Author Archives: David Collin
Challenging the News Establishment
How much is new media changing things? A lot, according to this article. …With the exception of magazine publishers, publishers or broadcasters back then (the ’60s) would have said entry barriers were too high for new competition. Assembling a staff and purchasing typesetting equipment, a press, and delivery trucks, or a transmitter and broadcast license, were too expensive. Only wealthy ...
Read More »Futuring and Innovation Center Announces Second Funded Innovation
The American Cancer Society’s Futuring and Innovation (FI) Center recently announced its second funded innovation. David Neff, director of online communication in the Hi-Tex Division, submitted C-Tools 2.0. Currently under development, C-Tools 2.0 will enable physicians to use their handheld personal data assistants (PDAs) to instantly access Society branded information that can help them diagnose and treat cancer and other ...
Read More »Drugmakers try to recast lagging image
This Boston Globe article highlights how under-siege the drug companies feel. The Rodney Dangerfield’s of the health system, they don’t get no respect. “We save as many lives, if not more, than firemen and policemen — millions, if not hundreds of millions, of people,” Ohlstein ( a scientist) said in an interview. “But I’m never in a situation where someone ...
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