Futuring and Innovation Center Announces Second Funded Innovation

The American Cancer Society’s Futuring and Innovation (FI) Center recently announced its second funded innovation. David Neff, director of online communication in the Hi-Tex Division, submitted C-Tools 2.0. Currently under development, C-Tools 2.0 will enable physicians to use their handheld personal data assistants (PDAs) to instantly access Society branded information that can help them diagnose and treat cancer and other diseases. C-Tools 2.0 will play an important role in advancing the Society’s lifesaving mission by putting cutting-edge cancer information at doctors’ fingertips.

The FI Center’s first funded project was the Health Reminder Assistant (HRA), proposed by Adam Pellegrini, systems marketing director for the Great West Division. Currently in the pilot phase, the HRA allows users to take responsibility for their healthcare by setting their own reminders for mammograms, flu shots, colon cancer exams, blood pressure check-ups, and other preventive measures. A nationwide launch is planned for later this year.

Both innovative ideas were submitted through the FI Center’s Springboard program. Staff at all levels of the organization are encouraged to submit their ideas for breakthrough services, improvements in business processes, and new technologies.

Remember, every breakthrough in the fight against cancer began with a single idea.

To learn more about C-Tools 2.0 or to link to the FI Center’s Springboard program, please click on http://www.myimpactengine.com/go.asp?a=1&t=213139