501derful.org

Just got back from Washington D.C. where I spoke at the Social Media for Government Conference. I have to say I was a bit worried when I saw all the speakers were from CIA, DOD, Homeland Security, etc. I thought that this would be an audience that would be behind the times for sure. But I was wrong….very wrong. Some ...

want to let you know that I will be speaking at the "SOCIAL MEDIA For GOVERNMENT: How To Engage Your Employees And Citizens By Using Social Media," July 14 – 17, 2008, in Washington, DC. My session topic will be “How To Spread Your Message And Harness The Power Of Social Media While Being Cost-Effective.” Of course I didn’t want ...

Google Lively is out, and it looks interesting. The space – a 3 dimensional virtual world brings in some visual elements of Second Life and There.com. Lively has predetermined rooms for chat and conversation and although there appears to be an exceptional amount of avatar customization, from the outset there seems to be little more environmental control other than designing ...

You’ve thought up an innovative idea and now you want to persuade others to adopt it. Here are two ideas that have worked for me.   First, when writing e-mails, letters, articles, and news releases, practice the strategy the military calls “BLUF” or “Bottom Line Up Front.” Put your most important point in the first sentence or at least the ...