Organizational Change

If you want to engage more people as volunteers, you must do two things. So says a panel of nonprofit execs composed of (left to right) David Neff, American Cancer Society; Ford Cochran, National Geographic; Patricia Goldman, March of Dimes; and Randal Moss, American Cancer Society. The two things you must do are to first  create opportunities for  your  volunteers, ...

“A single individual can impact a multi-million dollar corporation,” says Lionel Menchaca, Dell’s Computer Media Manager and Chief Blogger. One of the ways an individual can do that is through the two-way communication that a corporate blog offers. Lionel was one of four panelists discussing the future of corporate blogs at the South By Southwest (SXSW) Interactive festival. He went ...

I’m "near real time blogging" from the SXSW Interactive Festival. Jason Fried is one of the founders of 37 Signals. 37 Signals only has 10 employees, but it has the reputation of a company with a thousand employees. He spoke on 10 Things 37 Signals Has Learned. Being from Chicago, he’s a fast talker. Here I list the key points ...

Our work of organizing people in the fight against cancer hinges on where the people are. Currently, our volunteer base is organized, for the most part, via the workplace. The workplace has morphed over the past decades, from a place where people knew there was a mutual longterm commitment to that of a much more loose and flexible arrangement. A ...