Fundraising

Young donors pressed for cash, driven to make a difference, yet turned off by seated dinners are turning to dodgeball tournaments, scavenger hunts, mustache-growing contests and a host of other unusual incentives to raise money.  Should we revisit Jail and Bail?

Wal-Mart has embarked on a shift in its approach to charitable giving.  It has launched a national partnership with America’s Second Harvest, a leading anti-hunger group.The strategy made sense in that they wanted their stores to be seen as part of the community, says David Hessekiel of Cause Marketing Forum. And Target has combined local giving with Take Charge of ...

Our "party with a purpose" for the Olympics was a success.  The one party raised $2960 for the American Cancer Society.Download OlympicDukeParty2250622.doc Think if we could put on 30 of these parties.  Maybe we will. For the next party in 2008 we are promised a Web Site. On another subject: from David Collin’s Bloggin’ Phones of February 28, think what ...

In an article at onPhilanthropy titled "Online Fundraising Jumps in 2005…"  A couple of quotes: As proof points for online marketing success continued to roll in during 2005, more nonprofits began deploying commercial Online Constituent Relationship Management (eCRM) solutions. Looking ahead, online fundraising will continue to grow in 2006 at least at the same pace as last year. On average, ...