Donors Are Giving Large Gifts Online :: PNNOnline ::

Study: Donors Are Giving Large Gifts Online :: PNNOnline ::

“This new study clearly shows that people are willing to make large donations online,” reports Dr. Ephraim Feig, Kintera’s chief technology officer and chief marketing officer. “The growing importance of a nonprofit’s targeted and personalized website, combined with web-based advocacy and other community building tools, are motivating donors to give big.”

Note the emphasis on community building. It’s a whole package go get results.