Author Archives: Lisa Meyers

The Long Tail….of ACS

Thanks to the FICenter, I’m half way through what’s been dubbed as "the most important business book since The Tipping Point." It’s called The Long Tail by Chris Anderson and if you have not read it yet, I highly encourage you to pick it up. Even though it focuses on for-profit entities, the book clearly defines our new culture and ...

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Fostering Innovation

As many of my colleagues know, I love the ACS Futuring and Innovation Center (FICenter) and in particular, their Springboard program (okay, I’m a bit biased since I was funded through this program a few years ago). While the number is growing, I’m still amazed that there are so many corporate/nonprofit entities that don’t similarly invest in this type of ...

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The Ceremony of Hope…Online

If you’ve ever participated in a Relay For Life event, you know about the Ceremony of Hope. This is the activity that holds a great deal of meaning and significance for each participant. This is the time when participants light luminaries and stop to remember, honor and/or celebrate their cancer story. Today, to celebrate the upcoming National Cancer Survivor’s Day ...

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The Growing Gaming World — New Study

Check out the new AP-AOL Games Tech Study — Poll: 4 in 10 Play Electronic Games.  This is definitely a viable medium that is replacing the hours many spend watching TV. That’s an interesting reality to accept — now imagine that if this is potentially a new "TV," we have another new media outlet in which to communicate and market ...

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