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Reaching that 18 – 35 demographic

Here’s a Wired article about the news gathering habits of that choice 18-35-years-old demo. Not surprisingly, they aren’t reading newspapers (and I’ll bet something similar is going in with TV), but they  are on the Net surfin’ for news. They’re information grazers.

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The Fox and me

Okay, I’ve adopted a brand identity. I’ve become such a fan of the Firefox browser that I’m wearing the insignia on my body. Here I am in my Firefox T-shirt. The software’s free so I bought the shirt. Anyway, I think it’s so superior to IE that I’ve got it at home and on my work laptop. You too can ...

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Good news! Or not.

Link: . From the NYT. After years of double-digit cost increases, the rate of growth in what employers pay for employee health insurance slowed significantly this year, according to an annual survey to be released today. Sounds good, but… But this slowing rate was largely the result of employers shifting more of the cost onto their employees and changing the ...

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China on the move

Gosh, I’m glad we’ve got our own June Chan making friends in China. Chinese Move to Eclipse U.S. Appeal in South Asia

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