The people have spoken. And they’ve told companies that CR efforts are very important when it comes to who they spend their money with. Or so says the latest work from CONE. In fact 91% of global consumers say that a companies “giving back” efforts help them decide who to spend money on and with. Check out the busy inforgraphic below for more information on the latest research in CSR/CR. The question is how do B corporations fit into all of this?