The beauty of Social Media is the not just making things transparent, not just letting people express themselves, it’s not just that almost everything is free (From Flickr to Twitter) it’s that Social Media begs you to experiment. Not only do a video for your product (like the video for my house) but also take photos and then experiment! Don’t just put the photos on Flickr add them to your Facebook . Or better yet make a FAN PAGE on Facebook and invite all your friend to join. Then add your video to that page. My tip of the day with Social Media? Experiment and then Mix and Match!