The American Cancer Society has launched a medical and scientific blog authored by Deputy Chief Medical Officer Len Lichtenfeld, MD.
On "Dr. Len’s Cancer Blog," at http://www.cancer.org/drlen/, Dr. Lichtenfeld discusses breaking cancer news while helping to explain and provide commentary on new medical research, scientific developments, and other cancer breakthroughs.
The blog is targeted primarily to journalists and is intended to make tough science easier to understand. It is the latest media relations tool from the national Society designed to create awareness of cancer issues among news media thought leaders. The blog serves as a resource for writers, clinicians, and other bloggers and provides them with a source for quotes or comments for news stories. Recent topics have included colorectal cancer, quitting smoking, pancreatic cancer, lung cancer screening, cancer survivors, and prostate cancer.
Dr. Len Lichtenfeld frequently provides expert staff commentary to the news media on behalf of the Society. He manages the Society’s Cancer Control Science department, whose primary responsibilities include developing the Society’s well-known and widely respected guidelines for the prevention and early detection of cancer. In his role as deputy chief medical officer, he also interacts with many stakeholders throughout the organization nationwide.