Knocking on those golden Gates

Mega-philanthropist Bill Gates is not just putting a lot of money out for philanhropy ($6.2 billion since ’99), he’s also setting some direction. Half his expenditures(~$3.2 billion) have been to improve health in developing countries. He’s credited with bringing together multiple parties to solve problems, not just pour in money. An admirer says: “Bill Gates is going to be remembered ...

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Ready for e-CRM?

Evidently Greenpeace is having considerable success with e-CRM. They have significant volunteer activism, fundraising and relationship building through their global online system. They recently conducted a donor renewal campaign by e-mail and claim to have reduced attrition. It appears they also do considerable communication with their constituents through online newsletters, “action alerts, and even “live chat.”

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