Author Archives: Mike Mitchell

A Case Study

The innovations mandate requires the American Cancer Society Futuring and Innovation Center to look into a lot of areas and social trends that are just emerging but are likely to have a significant future impact on our business. By definition many of the things we look at are far from mainstream, trends tend to originate on the fringe. The diverse ...

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Ideas

Trends and new ideas are a bit hard to keep up with particularly as the speed of change increases but a new web site can help. Springwise is worth a look.

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Internet Realities

Over the last few weeks a number of managers at various levels of ACS were involved in a review of Lindens for Life a virtual fundraiser, which took place in 2nd Life an electronic game, for the benefit of a Relay for Life team. The Futuring and Innovation center was an observer of the activity in question from its inception ...

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Social Software Planning

From a Voluntary Health Association perspective Social Software is an umbrella term for a series of business solutions that are focused on inter connecting and facilitating the organization of people. Much of what is being developed is not in it self-new. It is a new way of looking at and doing things. In fact many of the application are variants ...

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