Author Archives: David Neff

Pssst..maybe your nonprofit video is not that interesting?

Well. Someone had to tell you right? Apparently all that great content you are starting to put on Facebook is not doing as well as they would have you believe. You know..the same content they want you to boost for $10 every 3rd time you log onto your page. Hank Green, a YouTube video creator, wrote this post over at ...

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Your Nonprofit Videos : Facebook vs YouTube

As the founder of Lights. Camera. Help. I often talk to nonprofits about the best way to plan, shoot, and edit their videos. What I don’t hear questions on is where to put them. But it’s a question everyone should be worried about. You’ve created an awesome nonprofit video…now where do you put it? Increasingly channels like YouTube and Vimeo ...

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You can’t slack on your companies CR/CSR efforts….

The people have spoken. And they’ve told companies that CR efforts are very important when it comes to who they spend their money with. Or so says the latest work from CONE. In fact 91% of global consumers say that a companies “giving back” efforts help them decide who to spend money on and with. Check out the busy inforgraphic ...

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Cause Driven Film : An Interview with Juan Carlos

As many of you know I’ve had a long history of championing (and making) cause driven film through my work at the American Cancer Society and as the founder of Lights. Camera. Help. And although we aren’t doing our film festival this year, I was able to watch this great hybrid documentary from filmmaker Juan Carlos. It’s called KNOW HOW. ...

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